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Write Stronger Copy

Everyone who sells online, or in the physical world, wants to know how to write stronger copy. Why Does Copywriting Matter So Much to Your Selling Success? Strong copywriting persuades. Strong copywriting convinces. Strong copywriting endears. Strong copywriting inspires. The stronger your copy, the more likely readers will buy. And from …

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What is a Copywriter?

Wondering what a copywriter is? This word describes a professional writer who’s hired to craft marketing communication. A copywriter creates the written portion of advertising and marketing materials. This is not to be confused with copyright, which is legal ownership of a written publication. When I tell people I work …

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