Blog

Is Marketing Boring Now?

Is it me, or is marketing totally boring now? I remember when the web was brand new, and marketing was a topic of endless fascination. Eager biz owners wanted to know how it worked, what the best practices were, what to say in which order, when to say it, how …

Is Marketing Boring Now? Read More

Storytelling as Marketing

How Are You at Storytelling as Marketing? Do you love telling your tales of triumph and disaster? Many of my copywriting clients and creative colleagues thrill to the art of storytelling. Their About Me page just doesn’t stop. Me, on the other hand… I don’t care to share so much. …

Storytelling as Marketing Read More