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Pictured above, you’ll find the classic long form sales page where a persasive argument builds toward the final crescendo… presenting the product, the answer to all stated problems. Here, the general problem was that new gardeners need specific instructions on how/when/what/where to plant in a specific gardening zone (in this case, NJ zone 6).
This sales copy was written for a gardening guide, sold as a digital product, for instant download. The guide made about 3K in sales over the course of several years of the sales page just sitting online, along with supporting articles posted to teach organic gardening techniques.
Passive income generation remained hands-off throughout the life of the digital product. No marketing emails were sent. Gardening articles did the work of attracting new readers; the gardening guide was purchased via a link shared at the bottom of each article, down in the bio. Orders went out automatically via email, so that no individual communication with customers was necessary (other than the occasional tech support question answered).
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