Articles, Web Copy, Emails, More
The economy has taken a hit. What’s a life coach or business coach to do? You want to keep profits rolling in, and of course you want to help people. If you REALLY want to make that connection, then make your readers see herself in your words. Hold up that …
Hoping to spin some sassy headlines? Looking to inject life into your lines? Take a Crash Course in How to Write Headlines that are Sassy as Hell So you want to write headlines that boomerang off the page and bitch-slap your future customers into buying? I like your enthusiasm, but …
Here’s a basic but often overlooked copywriting tip that can save you and your clients both money and aggravation. It’s called hard proofing. If you’re not familiar with the term, it means that you print out the actual pages of your copy for proofing and editing purposes. When you work …
You’ve probably heard the advice to be colloquial in your business writing. What’s that mean? It means loosen up, bend the grammar rules a bit, throw in a bit of street slang if you must (but don’t get too crazy now). Colloquial Writing Wakes Up Your Copy You’ve probably noticed …
You’ve probably heard the term “writing voice”. What does that mean? What does the voice of your business have to do with your sales? Just like you, your business will have a unique personality. It could be the same as your own personality… but maybe not. But before we can …
One of the best, simplest and most fun ways to get web searchers to sail on over to your site and sign up for your list is by publishing articles that cover your topic of expertise in great detail. Let’s Take a Look at Web Articles that Target Think about …
