Written With Love and Care
Sometimes it’s not the client, and it’s not you, either, copywriter. But it could be that the two of you, collaboratively, are like oil and water. Not sure if you’re a match? Try this copywriting client compability test to how things are likely to pan out. How to tell if …
Do you struggle when dealing with difficult freelance scenarios? Copywriting clients who redo what you write, and do this every time you work with them, can tweak your last nerve. But is there a better way of looking at this? Learn while you earn from copywriting clients, without having your …
Do you work for copywriting clients? Do you find it challenging to move past the ones who insist on hiring you, but then disrespect you as an expert? Or they don’t take your advice… or they argue constantly? If you can’t get over your difficult copywriting clients, and know you …
This is a video I made at about the time when people started talking to themselves in their cars, and recording it to publish on the web. I figured other copywriters might relate. The topic is “Corporate Copywriter BS,” which many in advertising have had to put up with. I …
Let’s talk about writing tone. Every good copywriter masters the art of playing with tone in their writing. The best ones know how to shift tone, to endear the audience being targeted. Fun fact: even the most minor adjustments can drastically change the voice of your brand; including who it …
Hello to my ground breakers, my change-makers… my entrepreneurial cohorts of the world. I’m Dina, and I want to write your copy. Are you scrambling to find grassroots copywriting support? Need an experienced wordsmith to lighten the load? I’ve written for clients… employers… with collaborative partners, and for my own …
